For Unprepared Businesses, Opportunities and Revenues are Gone with the Wind
It’s been a cold, dark few days for hundreds of thousands of Michigan residents – and a costly one for countless area businesses. Since the windstorms of March 8, it’s been hard to drive through any area of southeast Michigan without encountering disabled traffic signals, the sound of emergency generators, and scores of shuttered businesses. According to the Detroit Free Press, the storms’ 60 mile per hour wind gusts resulted in the single largest weather-caused power outage in Michigan history, with over 1 million Michigan homes going dark – as well as countless businesses. Even as crews work around the clock to restore service, nearly five days later, almost 100,000 homes and businesses remain powerless. The public hazard posed by the outage is obviously the most consequential consideration. The economic cost to companies – and ultimately to the regional economy – is not inconsiderable, however. It’s worth noting that the ...